Welcome to La Jolla, where real estate expertise meets a legacy of coastal living and a passion for investment success. I’m proud to specialize in Residential Homes, Residential Income Properties, Vacation Rental Homes, and Ocean Front Residences in the beautiful enclave of La Jolla, California.

Having called La Jolla home since 1967 and immersed in its real estate landscape since 1977, I bring a wealth of experience to the table. In 1977, inspired by my father’s (Ruben’s) wisdom, I embraced the “divide and conquer” principle—buying two for the price of one, collecting rent, and strategically selling for a lucrative return. This timeless strategy has proven successful for many of my clients and continues to stand the test of time.

My journey to La Jolla in 1967, driving down the PCH 101 in a classic 1953 MG TD with my mother (Attina), laid the foundation for a lifelong love affair with this coastal paradise. Every corner of this town holds a special place in my heart, from the historic Windansea Beach to the La Jolla Cove, Caves, and the Scripps Pier.

Now, as a dedicated father to Emma and Dylan De Jourday, I cherish the opportunity to share the magic of La Jolla with the next generation.

A dedicated surfer, former Windansea Surf Club President, and founder of the website surfclubs.org, I’m committed to preserving the rich surf culture and promoting clean ocean waters locally and globally. My passion extends beyond the waves to the thriving real estate market of La Jolla.

Team De Jourday, including my wife Robin De Jourday and her daughter Whitney Cochrane, brings a combined wealth of experience assisting buyers and sellers throughout San Diego County. Representing Centex Homes, we successfully sold out the $75,000,000 listing known as Montefaro—a testament to our commitment to excellence.

With over $99,000,000 in real estate sales in a single year, our team can guide you through the unique opportunities presented in La Jolla’s limited space. As a family legacy, my daughter Emma Lake De Jourday, with her recent licensing, adds a fresh and intelligent perspective to our family vocation.

In the heart of La Jolla, Team De Jourday is ready to serve all your real estate needs—whether buying, selling, or renting. Let our local connections, expertise, and talent pave the way for your success in real estate investments now and in the future. Experience the spirit of La Jolla with us!

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